Rebranding BMS
Logo Varient
Redesigning BMS's logo, enhancing their iconic conch shell symbol with a refined and minimalist approach.
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Meticulously fine-tuning the color palette allowed us to attain the perfect balance of contrast within the motif, resulting in a series of distinct variants designed specifically for diverse platforms.
In a nod to the profound roots of Indian values embedded in Vedic culture, we carefully selected a slab serif font that harmonized with this rich heritage.
Additionally, we developed a range of branding accessories to complement the new identity, ensuring a cohesive and impactful visual presence.
Logo
Guidelines
The logo serves as a visual representation of the brand's tone, aesthetic, and values. In order to ensure that the logo is consistently and appropriately utilized according to our original vision, we have developed comprehensive guidelines for Bhaktivedanta Model School (BMS). These guidelines play a fundamental role in our overall brand strategy and the creation of our brand style guide.
